Motorsport With purpose
Crane Racing is reinventing the Potential of motorsports sponsorship.
What Are We?
A grassroots racing team and community support engine. We provide direct support to Revive the Drive, a Richmond, VA non profit which sustains the community by providing automobiles to individuals and families who need the empowerment only wheels can provide. Revive the Drive always directly benefits from the success of the #112 car.
This race car is:
A marketing platform
A fundraising vehicle for Revive the Drive
A storytelling platform
An exciting and creative vehicle for your brand
The Basics
How do you do it?
Race cars are incredibly potent tools for visibility.
Historically, this power has been harnessed by luxury brands and consumer products in everything from Formula 1 to NASCAR. Crane Racing has our own way of harnessing this power - with your support, we provide meaningful exposure for Richmond’s Revive the Drive to promote awareness of this incredible organization and provide fundraising muscle.
What is Revive the Drive?
Revive the Drive is a 501(c)(3) nonprofit that repairs donated vehicles and gifts them to individuals and families with well qualified needs in Richmond, VA.
They work closely with partner organizations in the community to ensure that the vehicles get in the hands of those who require the mobility and empowerment of an automobile.
They do incredible and thoughful work, and Crane Racing is immensely proud to be a supporter.
Their website contains much more information!
What kind of support do you provide?
Powerful marketing! Race car livery, social media posts, in person appearances of the #112 car at events, video content, and much more.
Amplification of Revive the Drive’s mission
Direct links to Revive the Drive’s fundraising
10% of all car sponsor dollars are shared directly with Revive the Drive, and prize money is shared 50/50.
Get in Touch!
Interested in learning more about the car, sponsorship opportunities, or Revive the Drive? Want to sit down and talk racing sometime? Please reach out! We would love to talk about whatever is on your mind.